ABSTRACTEmployees in accommodation establishments are an important production factor and they affect establishment performance and competitive power of the establishment. Because of this reason, efforts should be made in order to attract qualified employees to the organization and to ensure their organizational commitment. One of the important factors for ensuring organizational commitment is the ethical leaders who create environments that support, motivate, encourage and develop their subordinates in organizations with their reliable, honest, fair and principled behaviours. Another factor th ...Daha fazlası
Destinations are most attractive for the tourists with their unique cultural
elements and food is a substantial amount of the unique local identity. Therefore,
food tourism has always been a very important aspect of the destination and tourists
have always been eager to try unique tastes of the culinary culture in the destination
they are visiting. In this thesis study, the concepts of food tourism and food tourists
are explained in detail and their importance in the context of destinations is
mentioned with concrete reasons.
On the other hand, the industrial revolution, which took plac ...Daha fazlası
The increase of leisure time and economic welfare level led people to travel and thus participate in tourism activities worldwide. As a result of the increase of the international tourism activities in recent years, the amount of tourism receipts that countries acquire increased significantly and tourism destinations found themselves in a harsh competitive atmosphere. In tourism industry in which customers’ wishes, needs and expectations change every day, countries in macro-level and tourism enterprises in micro-level, which want to obtain share from international tourism pie and maintain thei ...Daha fazlası
In environment of globalization and intense competition, businesses make
their long-term plans in order to sustain their existence. This planning ensures
employees to understand the points of organization’s mission, its goal, the place
where it wants to reach and how it will get there, and it is thought that organizational
communication plays an important role in this respect.
In this context, the main purpose of the study is to a research about discussion
of organizational communication and strategic planning process. In the research
where interview was preferred as data gathering tech ...Daha fazlası
In the context of a globalized economy, economic institutions must adapt to
the competitive environment in which to be profitability is not enough anymore,
they must also satisfy a creative, secure, socially acceptable working conditions for
employees in order to increase the productivity. The concept of global performance
refers to the need to discover and activate simultaneously the various levels of
success, and in particular to pay particular attention to the steering and optimal use
of Human Resources.
Human resources are the basic driving power of a production economy. If
the qua ...Daha fazlası
In today’s highly competitive business environment, employees are expected to display positive attitudes and emotions as it affects the service quality and volume of business of a company. In hospitality industry, where customer employee encounter is occured intensely, comprehension of emotional labor is significant as it is directly related with employees’ well being and performance. Emotional labor is defined as employee’s ability to conform their outward behavior to display the appropriate emotions for a wage and the job nature of tour leaders demand a high degree of emotional labor. Tour g ...Daha fazlası
ABSTRACTNowadays, companies try to distinguish themselves from their opponents by using senses (“sight, sound, smell, taste and touch”) in their brands. This practice is known as sensory branding in literature. Recently, it has been concluded that studies on sensory branding have been conducted in tourism research, and these studies have mostly focused on marketing, branding and experience researches. In this study, the process of transformation of sensory characteristics provided by hotels to experience, and the impacts of sensory branding in hotels on tourist experience are examined.ÖZETGünü ...Daha fazlası
ÖZETGünümüzde yaşam standartlarının yükselmesi, elde edilen gelirin ve sosyal haklarınartması, kentleşme ve iş yaşamının getirmiş olduğu sıkıntı ve stres düzeyininartmasıyla birlikte insanların turizm faaliyetlerinden beklenti, istek ve tercihlerininde değiştiği görülmektedir. İnsanların değişen beklenti, istek ve tercihlerinikarşılayabilmek için ülkeler açısından farklı turizm türleri planlamak ve bunlarıaşama aşama bir politika çerçevesinde uygulamak gerekmektedir.Destinasyonlar pazarlama açısından önemli bir ürün haline gelmiş bulunmaktadır.Destinasyonların rekabet avantajının, ilgili desti ...Daha fazlası
The concept of internal marketing is discussed in the literature more than ten
years. Despite the rapid increase in publications related to the subject, many
companies are benefiting from this concept in practice. Many businesses still do not
know exactly what the concept is and how to apply it. The most basic reason for this
is that the research on the concept is rather limited and inadequate. This makes
practical research more essensial among with descriptive research for the concept.
This study examines the effect of internal marketing practices on the quality of
service hotels. The ...Daha fazlası
ABSTRACTSome anti-Islam attributes such as alcoholism and voyeurism have become de facto manifestations of the tourism sector. This eventually causes a paradoxical relationship between tourism and Islam. Hence, on the one hand, Islam inherently encourages Muslims to engage in tourism, the interest of Muslims to engage in tourism is steadily increasing. On the other hand, haram activities and products that are not allowed to Muslims as per the Islamic law and doctrine have surrounded tourism. Therefore, halal tourism has emerged as the best mediator to reconcile the conflicts between secular in ...Daha fazlası
ÖZETKonaklama sektörü rekabeti artmaktadır. Gezginlerin tatillerinde sürekli anımsanan gezi anıları arayışı, onları geleneksel konaklama temsilcileri olan oteller ile kısa süreli tatil amaçlı konaklama kiralama seçenekleri (örnek, Airbnb) arasındaki zorlu karar verme seçenekleriyle yüz yüze bırakıyor. Böylece nelerin gezginleri konaklama seçiminde eyleme yönlendirdiğini belirleme zorluğu ortaya çıkmakta. Bu akademik çalışma sözü geçen zorluğa yanıt bulmak amaçlı, gelişen bir ekonomideki çeşitli konaklama seçeneklerine katılıma yönlendiren eylemlerin öncüllerini ve ardıllarını incelemek için bi ...Daha fazlası
ÖZETBu çalışmada, konaklama işletmelerinde finansal planlama ve kontrol amaçlıkullanılan yönetimsel raporlar ve raporlama akışı belirlenmeye çalışılmıştır.Çalışmanın amacı, konaklama işletmelerinde kullanılan yönetimsel rapor türlerini, içerdikleri bilgileri, oluşturulma ve sunum süreçlerini, ve yönetimsel raporların konaklama işletmeleri için önemini ortaya koymaktır. Bu amaçla, literatüre ve sektöre katkı sağlamak hedeflenmiştir. Çalışma nitel araştırma deseninde, durum analizi yöntemiyle gerçekleştirilmiştir. Veriler, altı yönetici ile yarı yapılandırılmış görüşme formu kullanılarak yapılan ...Daha fazlası
6698 sayılı Kişisel Verilerin Korunması Kanunu kapsamında yükümlülüklerimiz ve çerez politikamız hakkında bilgi sahibi olmak için alttaki bağlantıyı kullanabilirsiniz.